Sequel to the much-hyped JJ Abrams-produced Cloverfield hand-held camera creature feature.

The previous film's director Matt Reeves had the following to say on whether cinema audiences can expect to throw up in their popcorn again because of shaky hand-held camera work in the sequel, this time from the point of view of the guy on the other side of the bridge:

"It's more the concept of that which intrigues me. There's a guy on the Brooklyn Bridge who's filming the experience and he's looking out and then we look out to see what he's looking at and there's a second where the two lenses cross."

"Just in my head I thought what was cool was that there was two movies crossing right there. It doesn't mean we'd ever actually make that movie, I don't think we'd make that parallel universe. I just loved the idea of that Rashômon point-of-view."

"The experience of making the movie was so challenging and fun in a different way. The idea of doing something so differently is exhilarating. We hope that it created a movie experience that is different."

"The thing about doing a sequel is that I think we all really feel protective of that experience. The key here will be if we can find something that is compelling enough and that is different enough for us to do, then it will probably be worth doing. Obviously it also depends on how [Cloverfield] does worldwide and all of those things too, but really, for us creatively, we just want to find something that would be another challenge." 

Now that the novelty of the clever marketing campaign has worn off, the question is will cinema audiences again be suckered into seeing what was basically Blair Witch meets Godzilla? Time will tell . . .